"The X Factor Israel" - channel 2
| Challenge | Solution | Result | ||||
|
Creating a buzz for the most successful music competition TV show in Israel "The X Factor", in channel 2
|
At the beginning of season two of Channel 2 TV show "The X Factor", an idea was emerged to use an eye-catching medium and project an animated laser graphics on walls of famous and central buildings in Israel, like the ICC-International Convention Center in Jerusalem.In order to create a widespread Publicity. |
A big ,public, outdoor event that directly contributed to a massive exposure and sharp increased ratings of the TV show
|
