World's Largest Israeli Flag

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Challenge Solution Result

create an interesting and eye-catching advertising campaign to celebrate Israel's 65th Independence Day

Target audience
Eilat residents and thousands of vacationers and tourists from israel and abroad.

'construct', the Largest Israeli Flag in the world .spreading over 3600 mr (30/120) the flag was painted on a concrete wall in the navy camp in Eilat, celebrating Israel's 65th Independence ,and using Tambour colors.

due to its size and color effects the flag could be seen flying from distance from Eilat's shores to neighbor cities.

the campaign brings pride to Eilat residents, tourists and media exposure from all around the world.

For:

Eilat  Municipality &tambour


 

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